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Advancing a Leading Canadian Advertising Agency with Ascendis

A premier communications agency in Canada approached Ascendis with the goal of enhancing organizational performance. The agency recognized the need for a comprehensive competency model that would align with its strategic objectives and promote growth.

Creating a Competency Model and Tailored Training Program

Ascendis responded by developing a tailored competency model that pinpointed essential skills and behaviors. This model served as the foundation for a customized training program, designed to meet the diverse needs of the agency’s workforce and foster a culture of continuous improvement.

Outcome: Elevated Performance and Cohesive Growth

The training initiative successfully rolled out across the agency, leading to improved performance metrics and a unified approach to professional development. The agency now boasts a workforce equipped with the key competencies needed to excel in the competitive communications landscape.