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Revitalizing Lussier's Strategy for Accelerated Growth

Following a major acquisition, Lussier mandated Ascendis to review and to refine its strategic roadmap. Tasked with a comprehensive review, we pinpointed areas ripe for innovation and growth.

Strategic and Commercial Planning

Our collaboration extended to crafting tailored commercial strategies for Lussier’s diverse business units. This strategic endeavor not only clarified their market positioning but also unlocked new avenues for upselling and cross-selling, bolstering Lussier's competitive edge and revenue potential.