Tony began his career in Montreal, working for various tech startups in the fields of search and e-commerce to later transition to retail marketing for brands including Reitmans and Structube.
Now with 20 years experience in digital and traditional marketing, Tony has become highly specialized in fields of e-commerce and omni-channel retail with a proven track record for successful growth both online and in-store.
In 2015 Tony helped bring Structube into the world of modern-day omnichannel retail, by launching the company’s first e-commerce platform. As Director of Marketing and E-commerce for Structube, Tony developed a solid understanding of retail marketing and e-commerce management for today’s retailers including; in-store pickup, fraud management, digital and traditional marketing resources, and analytics.
Tony also specializes in UX, SEO and SEM, the pillars of modern day marketing and e-commerce. With hands-on experience in these areas, Tony often leads by example and can motivate marketing and e-com teams with his wealth of practical experience.