Bold
is a bright
choice
Bold is inspiring. Because when you choose to be bold, you actively decide to propel growth and progress for your organization.
Ascendis is not your average consulting firm. We work in small teams with your executives, in a hands-on, collaborative style. Our team consists of a unique blend of consultants, industry practitioners and subject-matter experts who design solutions that accelerate your business growth. We partner with you in your success by delivering exceptional value.
Here’s what
you can expect
from us:
Solutions that can be implemented
Analysis, insights and results, not just reports
Services you need, tailored to your culture and organization
Access to end-to-end ingenuity and support
Here’s what
you can expect
from us:
Solutions that can be implemented
Analysis, insights and results, not just reports
Services you need, tailored to your culture and organization
Access to end-to-end ingenuity and support
From strategy to execution
Together
Smarter
Growth
Inside out
Generating new ideas
solving big problems
Born in Montreal
in 2015
200 clients
and counting
Over 25 team
members
Senior talent
with depth
and breadth
of experience
Broad range of industry knowledge
retail, wholesale, transportation, energy, entertainment, technology, finance, government, public sector and health care
Our bold work
- All
- Asc
- Desc
- Shuffle
Bestar
Make the leap from B2B, to B2C with an Amazon presence. We helped Bestar reach out directly to consumers to complement the existing wholesaler distribution model. We repositioned the brand and developed a digital expansion strategy. Our recommendation was to sell through Amazon, as it was more optimal than developing a private online trading platform. We also performed a product analysis to identify the optimal online offerings.
Solotech
Reposition a brand to grow from a local player to global game changer With distinct brands in both the rental and system integration business, we helped Solotech position itself as an integrated North American player. First we developed a strategic plan, new brand strategy, and creation of a new brand identity. Then we launched a new website aligned with the newly defined global brand.
Mondou
Launch of a new product line to increase North American market penetration. Our strategic planning exercise for this retailer concluded that a joint venture to start manufacturing pet food for distribution in the North American market was key to increasing sales growth.
DAVIDsTEA
Optimize online presence to address decline of in-store purchases To address the decreasing sales in retail stores, Ascendis helped David’s Tea develop a revenue growth strategy to leverage an optimize their digital presence. We reviewed the website and the digital marketing strategy, then designed a new eCommerce website platform and operationalized the proposed changes
Our bright clients
Before working with Ascendis, our company focused on the product and had very little vision of the customer experience and the benefits a branding strategy would have on financial results. Not having a uniform vision of our brand, meant our efforts were not aligned, which had a direct impact on our results.
We worked closely with Ascendis to build a branding strategy and shared vision of the customer experience. For a manufacturing company, working around the brand can seem long and theoretical. Ascendis made the process simple, fun, and above all, very concrete, which made getting everyone's involvement all the easier.
The Ascendis team is efficient, experienced and brings together friendly, professional people with whom it is pleasant to work. They helped us align our team in one direction very quickly. Their process is fast and completely eliminates "cloud shoveling". Our company is now even more of a winner, thanks to a clear, concrete brand strategy, and a plan of action to follow that we use in our daily lives to maintain the alignment of all members of our team. Today, our brand is taking shape and we are seeing the benefits to all, every day.
Philippe Marchesseault, BESTAR
Vice-Président marketing et stratégie numérique
I had the chance to work with Ascendis on our rebranding strategy at Solotech, a global leader in audiovisual and entertainment technology. From marketing research to positioning strategy, from ideation to visual creation, our journey culminated with the launch of a renewed and dynamic brand image. The Ascendis team was an outstanding partner, a key stakeholder for several months. Their valuable advice combined with the efforts of our growing internal team allowed us to complete this enormous project in less than 12 months! "Simply spectacular", to use the slogan that now accompanies Solotech around the world.
We began our adventure with Ascendis as part of an organizational alignment of our corporate services. Since then, we’ve continued to work with them on our structure and organizational development in order to plan our succession and implement best practices in governance.
The experts at Ascendis support us in a concerted way and we feel looked after. We appreciate the concrete solutions that they come up with to contribute to the evolution of our company and the development of our people. We have always felt that the Ascendis team was fully committed to guiding us through the many facets of our growth.
In 2015, we had the privilege of working with Ascendis on an initial strategic plan for Mondou. Their rigorous approach helped our management team identify our priorities and engage our people. In 2017, the Ascendis team also helped us set up a joint venture and define our vertical integration strategy in collaboration with our partner. Both projects were very successful.
To create a strategic plan, it takes intelligence, culture and I would even say a certain artistic sensibility.
It requires the participation of all internal and external stakeholders, as well as rigorous support from people who ask the right questions. No matter how well we think we know our organization, nothing beats an outsider’s perspective, which can sometimes be incisive, to shed light on a strategic approach. If it is done with tact and competence, it forces us to improve ourselves.